Che Trooper Blue

Self-produced art toys are designer collectibles created and manufactured independently by the artist or small teams without the backing of a large toy company or mass-market brand. These toys are often highly personal, artistic expressions and are usually made in limited runs. Key Characteristics include independent creation where the artist is in control of the entire process from concept, sculpting, and painting to production and packaging. These are usually made in small batches, often 10–100 pieces, which adds to their rarity, made using materials like resin, sofubi (Japanese soft vinyl), or 3D-printed components. Is UrbanMedium a team of designers? A guerilla marketing campaign? Perhaps a corporate giant masquerading in an attempt to infiltrate the minds of urban youth? None of the above...UrbanMedium is the alias of artist Derek Fridman whose knack for creating sweet eye candy was born out of a daydream back in 2000 and fueled by the frustration of the 9 to 5 grind. UrbanMedium creates the kind of art you will want to hang on your walls, wear on your body, and plaster all over your environments.