CUSTOM TOY
Gudetama Dissected
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Sanrio is a Japanese company best known for creating a wide range of cute and iconic characters, many of which have become internationally famous. Founded in 1960 by Shintaro Tsuji, Sanrio specializes in character goods, stationery, accessories, and collaborations with major brands. Hello Kitty is white bobtail cat with a red bow, symbolizing friendship and kindness. Sanrio’s most famous and profitable character. My Melody is a sweet, pink-hooded rabbit who loves baking and spending time with her family. Kiki (blue-haired) and Lala (pink-haired) are celestial twins who travel from the stars to spread happiness. Pompompurin is golden retriever wearing a brown beret, known for his love of pudding and naps. Cinnamoroll is a fluffy, white puppy with long ears that help him fly; he loves café life and making friends. Kuromi a mischievous yet lovable black rabbit with a pink skull on her jester-like hat, often seen as My Melody’s rival. Aggretsuko a red panda office worker who vents her frustrations through heavy metal karaoke, reflecting real-world work struggles. Gudetama is a lazy, unmotivated egg yolk character who prefers lying around and avoiding effort. Jason Freeny is a New York based sculptor and toy designer. Voted "2014 Fan Favorite" by Clutter Magazine readers, Freeny blurs the lines between toy design, art, science and teaching. Known for his iconic anatomical character dissections, Jason utilizes his industrial design prototyping techniques to create hyper-polished, hand made sculptures that are often confused as actual mass produced toys. Openly displaying his process and techniques in extensive work-in-progress posts on social media as an online classroom (Facebook) (Instagram) Born in Silver Spring Maryland, Jason studied industrial design at Pratt Institute and spent most of his early career in production, retail and properties design with MTV Networks and ESPN before going solo in 2010. Since 2006, Jason has been meticulously exploring the innards of some of our favorite characters for our enjoyment. In 2015 Jason teamed up with Singapore based toy company MightyJaxx to produce limited edition sculpture reproductions and manufactured toys based on his creations, most can be found at his partner site
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