Miss Rainbow Uamou & Chicky Boo

Self-produced art toys are designer collectibles created and manufactured independently by the artist or small teams without the backing of a large toy company or mass-market brand. These toys are often highly personal, artistic expressions and are usually made in limited runs. Key Characteristics include independent creation where the artist is in control of the entire process from concept, sculpting, and painting to production and packaging. These are usually made in small batches, often 10–100 pieces, which adds to their rarity, made using materials like resin, sofubi (Japanese soft vinyl), or 3D-printed components. Uamou, a lovable, round-headed creature with adorable, minimalist facial features and a variety of expressions. Uamou’s simple, yet endearing design has made it a favorite in the designer toy community, and the brand has expanded to include various characters and themes within its universe. FLUFFY HOUSE is the name of a Hong Kong brand, a home of adorable characters, a factory of creativity and a cradle of dreams… Founded in 2007, FLUFFY HOUSE mainly involves in graphic design, product design, character design and illustrations. As we love character design, we hope to create lovable toys that fill people’s hearts with warmth. Therefore, we welcome any kind of co-operation as long as it is creative and interesting. Ayako Takagi’s goal is to expand the world of UAMOU through picture books, figures, animation and jewellery, bridging the gap between the character movement and art/design. From a young age she was greatly influenced by her parents who were both jewellers. Growing up in a creative environment, Ayako had always been interested in drawing and making things. Whilst studying in London she started making and selling UAMOU products throughout Europe. After graduating from Camberwell College of Arts she moved back to Japan where she is working as an artist and designer on the international stage.