DESIGNER TOY
Music Star Molly
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About this Manufacturer
Created out of an obsession for designer/art toys and collectables, Hong Kong based company Toy2r continues to break down the boundaries between product design, art and graphics. Mastermind Raymond Choy founded the company in 1995 where he took his dream of a once owned toy store known as ‘Toy R’ (short for Toy Raymond), which held countless quantitiesof limited edition toy collectables, and turned it into a internationally recognized company amongst the first to explore the potential of the designer/art toy movement. Ultimately, instilling contemporary art into the vinyl toy market we all know and love today. Toy2r is a multi-faceted company whose logo was taken from our most loved and cherished mascot, the ‘Toyer.’ In 2001 Raymond released the skull-headed figure alongside what was to become the most ubiquitous toy canvas in the world, the Qee keychain figure (Please see About Qee for further information). We take great pride in our determination at Toy2r to not only innovate but inspire artists’, designers’ and the world’s generation of youth alike. Our main objective is to provide limited/collectable designer/art toys at an affordable price, based on the coolest designs for the current international market. Toy2r has received numerous internationally renowned awards for our outstanding achievements; Kenny Wong is a Hong Kong-based designer, illustrator, and toy artist best known for creating Molly, one of the most iconic characters in the designer toy scene. His work blends elements of nostalgia, fashion, and whimsy, often featuring doll-like figures with oversized eyes and expressive, melancholic expressions. His Most Famous Character – Molly is a little girl with a signature pout, large round eyes, and a curious attitude. She was inspired by a real child Wong met at an art exhibition. Wong’s Molly blind box series, produced in partnership with POP MART, has become one of the most successful collectible toy lines, featuring countless themed variations of the character. Beyond Molly, Wong has designed other characters and art toys, often released in limited-edition vinyl and sofubi formats. He has collaborated with brands like Disney, Coca-Cola, and Medicom Toy, as well as artists in the global designer toy community. Kenny Wong’s work has become a cornerstone of Asian designer toys, appealing to art collectors, fashion lovers, and toy enthusiasts who appreciate high-quality craftsmanship and unique storytelling in collectible form.
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