Winter's Bloom

Toy2R invites you to experience the next generation of fun during our Toy Fair Preview Party begin held at Yoyamart on February 14th. Come out and take a peek at our 2011 projects and join us in celebrating the 10th Anniversary of Qee. There will be more than 40 original customized 5″ Mini Qees to illustrate the realm of possibilities using Qee! Customs by Jason Freeny, Jon Paul Kaiser, ViseOne, Scott Tolleson, Voltaire, MCA, Pocket Wookie, Atypical, A Little Stranger, NEMO, Mr. Den, Ian Ziobrowski, ZAM, Mr. Munk, Dinky Cow, NREAZON, Grimsheep, Foox, J*RYU, Rampages Toys, Phetus, LYSOL, Bryan Allen Collins, Matt Anderson, RSIN, Nerviswr3k, Kim Mayhew, RSIN, Southerdrawl, Tony DePew and more! First public preview of Toy2R’s collaboration with CTU for 2011! J★RYU, AKA the Purdy Supremacy, is an east coast-based designer/sculptor/artist focused primarily on exploring the themes of life and death and more intriguingly, what lies beyond. Primarily recognized for his signature Forest of Sorrows series, with its emotive, eerie and ghostly themes, J★RYU has garnered an avid following of fans who eagerly look forward to seeing each subsequent new piece and how the accompanying narratives add to the ongoing story. In his career, J★RYU has worked on projects for clients such as Marvel Ent., Sony Ericsson, Wonderbra, AT&T, NCAA Final Four, Columbia Pictures, TOPPS, Mia Hamm, Michael Crichton, IBM, Slim Jim and more and has shown in Los Angeles, San Francisco, San Diego, Sacramento, NYC, Nebraska, Washington DC, Richmond, Miami, Chapel Hill, Thailand, Singapore and the Phillipines. He is the Gentleman Ghost of the world famous Army of Snipers. Qee Bear is a designer toy created by Toy2R, a Hong Kong-based company founded by Raymond Choy. It is part of the Qee (pronounced “key”) series, a line of customizable, anthropomorphic figures that became a major influence in the global designer toy movement. Qee Bears have a rounded head, stubby limbs, and a signature “Q” shaped keychain attachment, allowing them to be used as collectibles or keychains. Like BE@RBRICK, Qee Bears come in DIY (Do-It-Yourself) blank versions, allowing artists and collectors to customize their own designs. Available in multiple sizes, typically 2.5-inch mini Qees, 8-inch medium Qees, and larger collector editions. Toy2R has worked with international designers, brands, and pop culture franchises, including collaborations with Tokidoki, Michael Lau, Adidas, and even Star Wars. Qee Bears were one of the earliest urban vinyl collectibles to gain international recognition in the early 2000s, helping establish the designer toy movement alongside figures like Dunny (Kidrobot) and BE@RBRICK (Medicom Toy). Though they’ve been somewhat overshadowed by newer toy trends, Qee remains an iconic piece of designer toy history.